The Motor Valley Fest 2021 that concluded this weekend in Modena, Italy, became the destination for many races, expositions and talks, one of which was dedicated to the future of the supercar segment of the market. Here’s what McKinsey&Company has to say on the matter.
According to a representative of the consulting company, one-third of the hypercars produced worldwide in four years will run purely on electricity, while another third will go hybrid. Sales of petrol-powered performance cars will drop by up to 40 percent.
A study conducted by McKinsey&Company cites an interesting apparent reason for such a shift. It looks like the growth of the HNWI segment of society (rich individuals with possessions surpassing U.S. $30M) will drive the interest in the new, eco-friendly kind of luxury personal transports.
The HNWI segment comprised around 238,000 people in 2020. By 2025, the number is expected to rise to 330,000. A large portion of these rich people has been showing increasing interest in electrified supercars.
The Motor Valley Fest was the first car-themed live event of its scale in Europe in 2021 since the pandemic started.