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Aston Martin to revive the Lagonda luxury car brand

Aston Martin plans to resurrect the Lagonda luxury car marque before 2021. The first member of the family is going to be an all-electric sedan to rival the Rolls-Royce Phantom.

According to a representative of the company, the new marque will deliver ultra-modern road vehicles that would combine the latest in technology with high-yield electric powertrains.

Following the market release of the Lagonda sedan, the company will introduce another new car, this time a crossover.

The original Lagonda Vision Concept debuted at the Geneva International Motor Show in March 2018. The prototype vehicle came equipped with a large traction battery and could reportedly travel up to 640 kilometers (400 miles) on a single charge.

Earlier rumors insisted that Aston Martin wanted to release an all-electric variant of its DBX crossover, but company’s CEO Andy Palmer put those rumors to rest. He said the engine palette of the new off-roader would be limited to gasoline and hybrid units.

Photo: motor1.com