The Chinese automaker has found an unorthodox way to demonstrate just how rigid the bodywork is on its new eQ7 SUV, piling up seven cars on top of one another.
The publicity stunt in itself is not new – Volvo did the same back in the day – but there is an interesting detail. The U.S. Insurance Institute for Highway Safety (IIHS) has a rule that a car must be able to withstand vertical loads equal to four times its own weight. By putting six cars on top of one, Chery has shown that the new eQ7 withstands 50% as much pressure as required by the U.S. standards – and that not counting all the heavy placement plates between the cars.
As for Volvo, it has been doing the same since the 1980s. The latest model to undergo the stress test was the XC60 (see video).