Ferrari has summed up its last fiscal year, stating a marginal growth of sales but a considerable increase in profits.
According to the company, it sold a total of 13,752 cars last year – just 0.7% more than the year before it. However, it managed to increase its revenue by 11.8% (to €6.7 billion) and its net profit by 21% (to €1.53 billion).
The Ferrari Purosangue, Roma Spider and 296 GTS were among the best sellers, but they weren’t the main growth driver in 2024. Instead, Ferrari points to a growing interest towards high-end customization – expensive options and bespoke features generated most of the luxury automaker’s profit last year.