The U.S. subdivision of Kia has come up with a creative, if risky, way to advertise its upcoming K5 update. The latest ad shows two business sedans run up a ramp and leap onto the other side over a 10m (30ft) wide gap, while a third car does a police turn underneath.
The footage features specially modified K5 GT stripped of their equipment for minimum weight and fitted with safety cages.
The same Kias also participate in other promotional videos the brand shoots for the United States. The testing crew promises that the launch campaign will be every bit as vivid and exciting as the car itself.
Watch the video and remember it’s a thoroughly planned stunt!