Alexander Selipanov, famously known for his career in Volkswagen Group, Lamborghini, Bugatti, Genesis and Koenigsegg, has officially announced the opening of his own design studio named Hardline27. It will maintain offices in Berlin and Los Angeles, fulfilling all kinds of design projects for automakers.
Selipanov was born in Tbilisi, the capital town of Georgia, studied in a school in Moscow, Russia, and graduated from a design college in California, USA. He says he hired the entire staff of Hardline27 himself, ensuring that they were top-tier professionals in the field of automotive design and other relevant areas of expertise.
The company is now willing to come up with branding and design concept projects for third-party automakers, cobble together mock-ups and prototypes, prepare CAD models and design blueprints.
Not long ago, Selipanov came out with his own wheel design for the Tesla Cybertruck. He was also the one who decided on the appearance of the Bugatti Chiron and Vision Gran Turismo, as well as Koenigsegg Gemera and СС850.