The latest aerodynamic kit Prior Design made for the Lamborghini Urus could be described as polarizing at best with its grotesque fender flares, a huge diffuser, and a bulging hood – but the client likes it, which is what really matters.
Styled like this, the Italian SUV doesn’t even look as much badass or aggressive as just frankly garish and over-the-top. Still, famous German businessman and media person Robert Geiss considers it a worthy addition to his collection.
Made of carbon fiber, the kit also includes a front splitter, a radiator grille, different running boards, and a roof-mounted rear wing. 24-inch glossy black rims with Y-shaped spokes round off the impression.
From the technical point of view, the car stays stock except for the slight lowering (courtesy of H&R springs). The standard 4.0-liter V8 keeps churning out its usual 641 hp (478 kW).