V8-powered Wrangler Rubicon costs more than Ram TRX

01-03-2021 11:30
Jeep has just revealed the starting price of its V8-packing Wrangler Rubicon 392 Launch Edition. At U.S. $73,500, the car costs more than the Ram TRX and roughly two and a half times as much as an entry-level Wrangler Sport V6.

Jeep has just revealed the starting price of its V8-packing Wrangler Rubicon 392 Launch Edition. At U.S. $73,500, the car costs more than the Ram TRX and roughly two and a half times as much as an entry-level Wrangler Sport V6.

The manufacturer says the massive price bump owes itself to an especially rich trim, which includes natural leather, plenty of electronic systems and driver aids, and an 8.4-inch Uconnect infotainment system. Paid options include an automatic soft top, all-around view cameras, and a trailer hitch, among others. Delivery will set you back another $1,495 in the USA.

Powering the ride is a 6.4-liter naturally aspirated V8 rated at 476 PS (469 hp / 350 kW) and 637 Nm (470 lb-ft) of torque. To put things into perspective, the Ram TRX starts from $70,000 and packs 712 PS (702 hp / 524 kW).

The Wrangler Rubicon 392 Launch Edition boasts a 2-inch (50mm) suspension lift and comes with 33-inch tires by default. It also features various axle, frame and chassis reinforcements.

The model has no direct competitors on the market, which could explain the rather aggressive premium pricing. Shipments will start in March, and all other prices and specs will become available when the car configurator launches on the official website later this month. The SUV will not ship overseas.

Editor Andrew Raspopov
  • Comments
    | 0
  • Facebook
  • VK
    | 0

Forma Car Recommends

Novelties 16-04-2021
The Hyundai pickup, which the company first revealed six years ago, is finally here and should be available to order in North America in late April.
Novelties 15-04-2021
Audi has finally taken the wraps off its Q4 e-tron coupe/SUV based on the MEB platform. The luxury car is an upmarket alternative to the Skoda Enyaq iV and the Volkswagen ID.4 SUVs, with which it shares most of the tech.
Novelties 14-04-2021
Those of us who wanted a more affordable alternative to the €51,500+ dual-motor version of the Polestar 2 released last spring may now finally get it with a single motor and FWD.
Novelties 13-04-2021
Two new Ford Ranger special editions, dubbed the Stormtrak and the Wolftrak, are underway to showrooms in Europe. Prices are pending.
Car Tuning 07-04-2021
Only those of us born before the late eighties remember the RUF CTR Yellowbird for the legendary track weapon that it was. In his latest video, Matt Farah provides an immersive history tour into the features and exploits of this truly fantastic tuned ride.
Car Tuning 05-04-2021
Designed by none other but Jozef Kabaň, the Bugatti Veyron is a true collector’s item limited to just 450 units worldwide. The twice-tuned example you see here is even more exclusive than that.
Car Tuning 02-04-2021
It turns out that famous actor/comedian Kevin Hart has a soft spot towards classic cars. Bidding at a recent Barrett-Jackson auction, he ended up buying a gorgeous Chevrolet Corvette C1 restomod for nearly a
Car Tuning 01-04-2021
The latest generation of the Nissan GT-R has superb dynamics thanks to its potent launch control system and all-wheel-drive. This particular example only has one of the two, though.
Reviews 30-03-2021
John Hennessey, of Hennessey Performance, admitted that he would like to make a racetrack-focused GTR version of his road-legal Venom F5 hypercar.
Reviews 25-03-2021
We are all used to seeing an endless stream of supercars, stock cars and drag strip kings racing each other in a straight line. If you’d rather watch something different, look no further than this race between an Oshkosh HEMTT army eight-wheeler and a Ford F-450 trailer towing three other cars.
The first time the next-gen Audi RS3 was spied testing in a mule body was in May 2019. There have been numerous sightings since then, most showing a heavily cladded production body, and today’s batch of photos finally lets us see the new RS3 in its full glory.
Car Tuning 20-03-2021
Tuner Brabus made an obscenely expensive and unique custom car based on the Mercedes 190 E (W201) back in the late 1980s, and a mere replica of it is now on sale for €100,000. Not to worry, though: it is more authentic than the original. Look, just read on.
Car Tuning 19-03-2021
How does one go about packing eight cylinders inside a tiny two-seater? Easy! Just put four cylinders under the hood and the other four into the trunk. What do you mean, “crazy”?
Novelties 12-03-2021
Dacia dealerships in Europe will be opening pre-order books for the Spring EV compact on May 20, 2021. In the meantime, the specs announced last October have been improved across the board.
Novelties 11-03-2021
The Jeep Grand Wagoneer Concept from last year has finally made it into production along with its trimmed-down variant, the not-so-grand Wagoneer.