When looking for a new car, chances are you will first consider your options in the Internet. Because of this, analyzing search queries worldwide lets companies learn much about the popularity of certain vehicles in certain regions. Australian researcher Compare the Market did just that and found Toyota the most popular brand of 2021.
Toyota came out at the very top of the ranking in 47 countries out of 154, or over 30 percent of the markets worldwide. BMW came second with 29 first places, and Mercedes rounded off the pedestal with 23 top positions.
The top trio of manufacturers – Toyota, BMW and Mercedes – has stayed the same for four years in a row now, only trading places with each other and not letting other automakers get to the top.
Tesla made it into the ranking list for the first time in 2021, attracting the most search queries from Asian countries and Israel.