BMW says car displays are big enough already

The Bavarian carmaker revealed that it isn’t planning on installing larger displays in cars for an important reason.

According to the company, giant screens in the interior can be a serious distraction to drivers, prompting them to take their eyes off the road and their hands off the steering wheel. To prevent accidents, they must not become too much of a focus in cars.

The next generation of the BMW Panoramic iDrive introduced at the CES-2025 in Las Vegas addresses this issue by replacing the digital dashboard with a HUD projector. It uses a dedicated black strip on the windshield to project a clear image visible under all lighting conditions. The car still has an infotainment display, but it’s medium-sized.