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Genesis opens a design HQ in California

The Korean premium vehicle company has announced a new design department in Los Angeles, CA.

It will be 7,500 square meters (over 80,000 square feet) large and will employ 45 people. It will become the second Genesis design HQ in the United States, the first one already operating in New York City.

By expanding its R&D presence in the States, the automaker hopes to better understand and serve the local customer base.

Editor: Andrew Raspopov

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November 28, 2024


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