Jaguar Land Rover currently has around 214,000 reservations for various cars, and the new Defender accounts for every fourth reservation. To cut the waiting times, the company has now introduced a third work shift at its factory.

Like most other automakers, JLR suffered from the recent supply chain disruptions and the waiting queue grew abnormally large as a consequence.

The company is also developing an all-electric Defender version, but that one will not be available until 2030 or so. The Range Rover and the Discovery are also on schedule to get ICE-free variants. All in all, the corporation plans to introduce at least 6 new Land Rover EVs before the end of the decade, and the first entry is slated to reach the assembly lines in 2024.